Did you know that you can boost traffic to your non-profit organization’s website with a grant from Google Grants worth up to $10,000 a month in advertising? If you qualify for the program, they will give you a pay-per-click (PPC) adwords account for use on their search platform for no cost to your organization.
The application process is fairly simple, and more than 20,000 organizations in 50 countries have taken advantage of the program. One important note: If your nonprofit is a school, academic institution or university, you’ll need to check with Google for Education for grant opportunities. If you’re a hospital or healthcare organization or a governmental organization, you’re not eligible for the program.
Running a PPC campaign can be as easy or as complicated as you want to make it. If you qualify for Google grants and need help setting up or running the campaign, check with GeekCause for a qualified PPC expert to volunteer to help you out.